Our Story
Discover our heritage, passion for flavour, and the quality ingredients that set us apart in kitchens across the UK.
A Legacy of Flavour Since 1889
Where It All Began
1889
Founded by William Schwartz. His son, William E. Schwartz, became the first in Canada to sell pure, high‑quality spices, setting a new standard for flavour.
1924
William H.C. Schwartz became President, leading rapid growth under the slogan “Say Schwartz and be Sure.”
1950s
The iconic Big “S” trademark was introduced, a symbol still recognised on shelves today.
1959
Schwartz entered the British market, expanding its reputation for quality beyond Canada.
Growing Beyond Our Beginnings
1967
A joint venture between WH Schwartz & Sons and Jenks Brothers Foods formed Schwartz Spices UK Ltd.
1980
Schwartz became wholly owned by R. Paterson & Sons Ltd.
1984–Present
The Schwartz brand was acquired by McCormick & Company, a global leader in flavour and one of the world’s largest producers of herbs, spices and seasonings.
2012
Schwartz branding was refreshed across Europe.
Keep Exploring Flavour
From trusted favourites to fresh inspiration, discover more ways Schwartz helps you cook with confidence every day.
Products
Explore our full range of herbs, spices, blends and recipe mixes to find the perfect flavour for every meal.
Recipes
Browse delicious, easy‑to‑follow recipes created to bring out the best in your favourite Schwartz seasonings.